Property agencies were spending significant time on 1-on-1 in-person showings for buyers not yet ready to commit. The client needed to reach multiple buyers simultaneously before physical visits.
Property agents were spending most of their time on showings — one-on-one, in person — for buyers who were not yet ready to commit. The showing itself was the only way a buyer could experience the property before deciding. When it didn't convert, the time was lost entirely.
The client saw a different possibility: if buyers could experience a property through video before ever visiting in person, agents could qualify interest before investing in a physical showing. And if a single session could reach many buyers simultaneously, the economics of property sales would shift substantially.
AMCOLAB built a property platform centered on video experience — short-form content for discovery and livestream for engagement. Agents reach multiple buyers per session. Buyers make better-informed decisions before in-person visits.
Agents upload short walkthrough videos. Buyers browse a vertical scroll feed and filter by area, price, and property type. The format encourages discovery — properties found through browsing, not only search.
Agencies broadcast live property walkthroughs simultaneously to all registered viewers. One session replaces multiple individual showings. Viewers join via browser or mobile and submit questions during the stream.
Questions and agent responses during livestreams are archived per property. Buyers who watch the recording later have full access to the Q&A history.
Agencies manage listings, schedule livestreams, upload videos, and monitor engagement metrics — views, watch time, inquiry rate — from one dashboard. No technical knowledge required for daily operations.
Registered buyers save properties, leave notes, and request in-person visits directly from listings. Agencies see which buyers have engaged with a property and prioritize follow-up accordingly.
One livestream session serves multiple buyers simultaneously — reducing the number of individual showings needed
Agents enter physical showings with pre-qualified buyers who have already seen the property on video
Management visibility into buyer engagement per listing — which properties are being watched, for how long, and by whom
New agents get up to speed faster — training materials, past listings, and session recordings are all in the platform
Platform actively used by property agencies following launch
WebRTC and streaming delivery built across multiple production platforms
UI/UX designed for buyer-facing engagement, not internal tooling
SRS through mobile app store submission and post-launch support
ongoing feature development with the client after initial launch
two-sided platform connecting buyers and service providers
platform development with AI matching for a two-sided market
real-time streaming platform with AI-generated interactions
We've shipped real-time video products for consumer and B2B markets.
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